SCALING

AND BUSINESS GROWTH

Learn More About Our 4 Step Approach

B U I L D I N G  A  B L U E P R I N T

Blueprint For Scaling and Growing Your Business

At Strategic Life, we view the Blueprint phase of scaling to be the foundation of everything to follow. In this phase, we place an emphasis on gaining a framework of understanding that will propel your business to achieve sustainable growth.  We do this through our four step blueprint approach.  
 
Those steps include:
  1.  Understanding your current clients as well as the potential customers in the target markets that we will work to engage along our journey of scaling and growing your business.
  2. Creating an initial customer proposition for growth.
  3. Develop a business plan that will ensure sustainable long term growth for your business.
  4. Develop an infrastructure of technologies, and product or service prototypes.  

VALIDATE YOUR BLUEPRINT

VALIDATE THE SCALING AND GROWTH BLUEPRINT

Validating the Blueprint is where we test our hypothesis.  We are testing to make sure that our strategy for scaling and growth will prove to be successful.  We see this phase as the real world application phase.  This is when we take the strategy from the classroom and apply it in the real world with controlled market testing.  We use our three step approach to Validate the Blueprint.
 
Those steps include:
  1.  Setting up controlled market tests to each target market that was identified during the Blueprint phase.  During this step we will be tracking data that will be collected from various channels.  
  2. Beyond market testing, we will run extensive testing on all of our business assumptions to make sure they translate from the classroom into the marketplace.
  3. Refine our infrastructure of technologies, and product or service prototypes.  

PREPARE TO SCALE

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PREPARATION FOR SCALING AND GROWTH

At Strategic Life, we view the Preparation phase as a pre-flight checklist.  This phase concludes with radioing to the tower requesting permission for takeoff.  Like in building our Blueprint, for the Preparation phase we use a four step pre-flight checklist.  
 
Those steps include:
  1.  Preparing a comprehensive marketing plan and implementation schedule.
  2. Stimulate customer awareness by implementation of our marketing plan.
  3. Develop supply chain upstream and downstream.
  4. Develop organizational capability to Scale up systems, talent, and our physical and digital footprint.

SCALE AND GROW

Video 

Coming Soon

SCALING AND GROWING YOUR BUSINESS

At this point we have built a strong foundation for flight through our strong Blueprint.  We have also Validated our Blueprint with our three step Validation process. Once we Validated our Blueprint we Prepared with our four step pre-flight checklist and by radioing to the tower.  At this point we have been cleared for takeoff and it is time to scale and grow.  As we lumber down the runway we implement our five step plan to scale and grow your business. 
 
These steps include:
  1. Move into new geographies and market segments.
  2. Invest in new assets and talent. 
  3. Scale up and enhance our systems and processes. 
  4. Exploit Scale efficiencies.
  5. Respond to competitors.
  • Google+3
  • Facebook2
  • Instagram2
  • LinkedIn3
  • YouTube2
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